RockTape Inc, a leading provider of sports medicine products, has been named a Strategic Business Partner of the American Physical Therapy Association (APTA), effective October 15, 2014.

“We are pleased to welcome RockTape to APTA’s Strategic Business Partners family,” said APTA President Paul A. Rockar Jr, PT, DPT, MS. “It is important to APTA to enhance our business relationships and develop meaningful partnerships with for-profit companies. We are pleased that our services and marketing opportunities provide mutual benefits to our partners and APTA.”

RockTape is a leader in sports medicine products and methods. Its flagship product, RockTape kinesiology tape, is used by more than 8,000 medical professionals worldwide to treat and prevent common sports injuries. In addition to discomfort* management, professional and amateur athletes use RockTape to enhance competitive performance. RockTape reports that the product’s unique properties relieve discomfort*, reduce swelling, improve fluid dynamics to working muscles, reduce fatigue, and enhance movement awareness. The company also offers a Fascial Movement Taping Certification, an evidence-informed kinesiology taping certification based on functional movement assessment and treatment strategies.

In 2015 RockTape will exhibit at APTA’s Combined Sections Meeting, NEXT, and National Student Conclave as part of its aggressive growth strategy. “We knew that to best leverage all of our great relationships in the physical therapy profession, we needed to partner with and support the profession through the APTA Strategic Business Partners Program,” said Alyson Evans, director of US sales.

To learn more about RockTape and its full range of products, please visit http://www.rocktape.ca, friend the company on facebook.com/rocktape or follow it on Twitter (@Rocktape).

The American Physical Therapy Association represents more than 88,000 physical therapists, physical therapist assistants, and students of physical therapy nationwide. Learn more about conditions physical therapists can treat, and find a physical therapist in your area at www.MoveForwardPT.com. Consumers are encouraged to follow us on Twitter (@moveforwardpt) and Facebook.